2025 Yearbook

17 Through the HubSpot platform, the IGA reached over 1.3 million members across 87 emails, achieving a 47% open rate—well above industry averages. Community Engagement The IGA continued to build strong relationships with its member clubs and local golf communities, ensuring open lines of communication and support across Iowa. Collaboration between clubs, committees, and staff played a key role in expanding the reach and effectiveness of IGA messaging statewide. Strategic Partnerships and Sponsorships Partnerships once again played a central role in 2025. Sponsorships and advertising partnerships generated significant support, including $11,985 in paid advertising across IGA media and $9,300 in sponsorships for the Herman Sani Tournament. These collaborations enhanced IGA events and provided valuable visibility for sponsors while strengthening the financial foundation for future programs. Enhanced Visual Branding and Storytelling Visual content continued to set IGA communications apart in 2025. Consistent branding, professional photography, and video storytelling showcased the excitement of Iowa golf and the personalities that make the game special. The 2024 IGA Yearbook, released electronically in early 2025, drew strong interest—over 6,000 people viewed it online— underscoring the appetite for well-presented, accessible golf media. Innovative Content In 2025, podcasts, interviews with Iowa’s top golfers, and behind-the-scenes looks at premiere championships were highly effective in engaging members and building a broader audience. The Iowa Golf Association’s communication efforts in 2025 reflect a continued commitment to transparency, engagement, and innovation. The IGA Media, Communication, and Recognition Committeewas againhonored in2025 to recommend the following recipients of the IGA Annual Awards to the IGA Board of Directors: PGA Pro of the Year Morgan McMillan, Oneota Golf & Country Club Club Manager of the Year Matt Matthias, Echo Valley Golf & Country Club 9-Hole Superintendent Mike Ray, Ida Grove Golf & Country Club 18-Hole Superintendent Stephen Roseberry, The Ridge Golf Club 9-Hole Course of the Year Hickory Grove Golf Course 18-Hole Course of the Year Red Oak Country Club